Customer Experience Leadership Forum

Welcome
Mathilde le Taillandier, VP Marketing EMEA & Latam, Informatica

Building a Data Foundation for Better CX
David Corrigan, VP Products, Informatica

Our modern, digital world has created an increased number of channels and silos of data. Successful organizations have excellence in capturing, managing, integrating, governing, and mastering vast amounts and variety of data. In this session we'll highlight how Informatica's Intelligent Data Platform, powered by AI, helps you understand customers in order to grow loyalty and trust. 

Maximize Customer Value with the Next Best Experience 
Brandon Purcell, Principal Analyst, Customer Insights Professionals, Forrester

We're living in uncertain times when it is more important than ever to win and retain customers. Unfortunately, many organizations still fall short of delivering superior customer experiences because of siloed data and internal misalignment. The solution lies in a new analytics paradigm: the next best experience (NBX).  In this session, Brandon Purcell principal analyst at Forrester Research will discuss recent trends in customer analytics, introduce the concept of the next best experience, and explain how companies are adopting it as an operational paradigm.

Improving CX with a Single View of the Customer
Alex Brown, Head of Digital Marketing and Transformation, Jardine Motors Group

Jardine Motors represents 14 of the world's most well-known, premium automotive manufacturers and operates in over 60 locations across the UK. To establish a single view of the customer across legacy systems, Jardine relies on Informatica Cloud Customer 360. The single view drives GDPR compliance and feeds Salesforce sales and marketing clouds to support marketing initiatives and householding, as well as other business initiatives.

AI-powered, Cloud-native Business 360 Demo
Manouj Tahiliani, General Manager, MDM and Business 360 Solutions, Informatica

Solution demo showcasing Informatica’s capabilities to support customer 360 views and use cases powered by AI for intelligence and automation.

The Business of Experience
Mark Curtis, Head of Innovation and Thought Leadership at Accenture Interactive

Mark Curtis, Head of Innovation and Thought Leadership at Fjord Design & Innovation from Accenture Interactive, introduces the business of experience. He’ll share how organizations can deliver personalized and real-time services super powered by AI and cloud.

Customer Experience Mindset in A Post COVID-19 World
Blake Morgan, CX Author

CX Author and Futurist, Blake Morgan shares examples and tips on how to pivot, innovate and transform in order to meet changing customer expectations in a post-pandemic world.