Data integration is critical to enabling analytics that deliver value to keep your company ahead of the competition – but one size does not fit all. In this five-episode webinar series, we explore common use cases in departments including sales and marketing, customer support, finance, HR, operations, and IT, and help you choose a cloud data integration solution that drives your specifc business initiatives.

Join us to better understand how data integration needs are evolving, and how the right solution empowers cross-departmental collaboration to accelerate business goals.

Webinar 1: An Overview of Department-specific Data Integration Use Cases
Thursday, February 24, 2022, 11:00 AM GMT

Understand common data integration use cases across your organization and explore the pros and cons of different approaches, with real-world examples from Informatica customers.

Learn how to enable collaboration among departments like sales, marketing, customer support, finance, HR, operations, and IT with easy self-service integration.

Webinar 2: The Role of Data Integration in Meeting Customer Support Team SLAs
Thursday, March 17, 2022, 11:00 AM GMT

To provide optimal customer support, you need to navigate through the limitless data insights available at your disposal.

Explore new use cases and learn to improve customer support KPIs with integration and analytics that lead to rapid insights and timely resolution.

Webinar 3: Level Up Integration to Meet Sales and Marketing Needs
Tuesday, April 12, 2022, 11:00 AM BST

Help non-technical users in sales and marketing derive better insights from complex data with a cloud data integration solution capable of evolving with your organization’s tools, tactics, and transactions.

In this webinar, discover the unique data and analytics needs for sales and marketing and how integration can pave the way to success.

Webinar 4: Data integration use cases in finance
TBD

Webinar 5: Data integration use cases in IT and operation
TBD

Speakers

Anthony Brugnoli
Vice President iPaaS Specialists for North America
Informatica

Abhilash Mula
Principal Product Manager
Informatica

Sudipta Datta
Product Marketing Manager
Informatica

Sowmya Srinivasan
VP CA & R strategies and operation
Informatica

Kevin Bennett
VP, Marketing & Operations
Informatica