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Every year, the opportunity for retailers during the holiday peak season grows exponentially. You make careful plans months in advance for inventory, extra staff, logistics, omnichannel customer experience, and much more. Don't let invalid contact data stand in the way of your plans. Reach your peak season sales goals by ensuring you can contact customers via email and successfully ship orders with verified addresses. Download this preparation guide to get started now using contact data best practices for retailers.

LEARN ABOUT:

• The impact of a poor sender reputation on email marketing
• Risks posed to retailers due to invalid contact data
• How to verify and cleanse contact data
• Case Study: Global retailer BCBG improves contact data quality before Cyber Monday