A Critical Market Report for Data Security and Privacy

Data masking has emerged as a must-have solution providing data security and privacy for an organization’s sensitive data. Masking provides security on the data itself which improves an organization’s resiliency against data breaches; whether from hackers or malicious insiders. When you protect the data itself and limit access and views to sensitive data, your organization reduces the risk that data can be stolen or misused.

Data masking complements existing security controls (such as encryption) and is non-intrusive, requiring no changes to applications or data. It has flexible implementations, to support various use cases including application security, data analytics and reporting security and securing application test environments. While encryption is a best practice for data security, without data masking, it provides limited coverage for ‘data-in-use’; data that has been de-encrypted for use by humans and applications.

The Bloor Market Update: Data Masking report on data masking highlights data masking use cases and reveals how Informatica is continuing its leadership and innovation in the market with its powerful and versatile data masking solutions and its newest innovation, Secure@Source. Secure@Source provides an on-demand, enterprise view of where sensitive data is used with risk and impact assessment as data and its protection changes over time.